By becoming active on social media you can really help your business to excel. Did you know that Facebook has over 2 billion monthly active users? Having a Facebook Business Page is essential, it is free and provides a great platform to build a customer base and sell your products/services.
With so many users, you can imagine how many business pages there are, and how many with a similar name to yours. As part of your logo package, Designerbloom will create you a customized and on-brand Facebook profile graphic and Facebook header image, making it clear to your customers that they’re on the right page. Keep your brand consistent by investing in Designerbloom to create your advertisement graphics and post images. Complement these posts by uploading your own photographs taken of the day-to-day running of your business to provide a sense of trust and authenticity; helping you build brand loyalty.
If you consistently provide valuable and entertaining content, your followers will stay loyal, even when you make mistakes. Most people look online to find businesses to buy from, and they predominately search social media. If your followers see you being active and responsive, they’re much more likely to do business with you than a company with no Facebook presence or a poorly run page.
Don’t just be an entertainer, be a marketer! Use link posts to drive traffic to your site. When you receive a Facebook review make sure to copy it to your website, this allows site visitors to trust your business. When people view your Facebook page on a mobile device it shows users your hours of operation, physical address, website address, reviews, and your phone number to call directly from their Facebook mobile app.
Original graphics and unique illustrations help content to stand out on social media news feeds.
Eye-catching and creative photos are great for showing what goes on behind the scenes.
Everyone knows that nice video gets more engagement on social media
Animated interactions are a great way to grab your followers’ attention or show a sneak peek of the story you are going to tell.
Being highly shareable on social media, inspiring quote cards are great at reflecting your company values.
Skip long descriptions with informative screenshots.
Data visualizations (infographics, maps, charts, diagrams, etc.) are one of the best ways to make complex information understandable.
Mixing textual information with visual materials, e-books are a valuable resource.
Slides are one more tool for making data structured and coherent. They help to communicate to a target audience, especially for a B2B company.