Ideal to show the products or services of a certain business and provide all the information to promote it.
What’s a corporate website?
It’s the domain they use after every advertisement where you can learn more about a company.
Web design is big business. Companies from all industries and all over the globe have websites and use them to not only market their products and services, but also generate business. Corporate web design, while it follows the same principles and practices of traditional web design, is on a much larger scale than the average business. As a result, careful consideration must go into the design and implementation of corporate sites. Corporate web design is much more intricate and complex because of the sheer volume of pages and functionality corporate website require. In most instances, there is not only an in-house web design but a team of individuals that are responsible for the day to day operation of the website.
Corporate is in love with there content writers and believe that they have hired Shakespeare to write another masterpiece which will help them create a mark in history. With there glib market speak, stock photos of smart looking dudes or minority women crowded around the computer raving about your product, the positive press release, the happy customer testimonials, the row of executive portraits, the donations your corporate made to disaster relief, the one-sided view never ends. And Yes the designers nevertheless think that the website is the last chance for them to buy a ticket to eternity.
While some of your traffic may be going up on your website, it’s not indicative of how corporate websites are being used. Analytics doesn’t tell us why people go to your site, and it may not be for the reason you want them to.